The Mindset Shift That Transformed How I Build Relationships
- Jason Burnett

- Aug 12
- 2 min read
Just finished "Never Eat Alone" by Keith Ferrazzi - and I’m rethinking how I show up in relationships.
For most of my career, I’ve thought of networking as going to events and swapping as many business cards as possible. As an introvert, I hate this type of activity.
But "Never Eat Alone" reframed it completely:
Relationship-building isn’t a strategy — it’s a way of life.
One idea that’s stuck with me: creating a Relationships Action Plan — not a to-do list, but a mindset. A way to live generously, build trust over time, and surround yourself with people who challenge and inspire you.
Here are 7 big takeaways I’m bringing into how I connect moving forward:
1. Lead with generosity. Be helpful before being strategic. Give freely — and trust it comes back.
2. Share meals, not just meetings. Conversations over coffee, lunch, or Zoom connect us in ways agendas never will.
3. Make it a rhythm, not a one-off. Relationships grow through consistent presence, not big moments.
4. Reach out before you need something. Build the relationship now. The ROI is long-term trust.
5. Follow up like it matters. Because it does. That’s where connection deepens.
6. Be a connector, not just a collector. Who can you introduce today that would benefit from knowing each other?
7. Be intentional about who you’re becoming. Relationships shape us. Choose them with care and courage.
I’m putting this into practice now. If you’re someone I know — or want to know — I’d love to share a conversation over coffee or lunch (virtual or in person). Let’s reconnect, reflect, and see what we can build together.
Message me and let's get something on the calendar!



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