Before You Build Trust, Build Self-Awareness

Trust is the invisible currency of every team. When it’s high, everything moves faster. When it’s low, everything gets stuck.

Building trust doesn’t start with strategy. It starts with self-awareness.

Most trust issues are not about others. They begin with our own self-preservation, those moments when we protect, withdraw, or posture instead of staying open.

Leaders who acknowledge their own blind spots and fears create space for honesty in others.

Trust grows in that space.